This is a microsoft word template of a typical Facebook page. This is great to use as a getting to know you activity for your students. I have also found success using this template in a variety of other units. For example, I had students use this template to create "Facebook profiles" for the Mt. Olympus Greek Gods.
The "Free Preview" is a sample profile. This profile can be printed and distributed to students so that they may hand-write their profiles. Otherwise, allow students access to the digital copy so that they may type their responses and use digital photos/pictures as shown in the sample Free Preview.