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Media Literacy Unit - Analyzing Public Service Announcements and Commercials
Media Literacy - Help your students develop a deeper understanding of media literacy with this engaging 10 lesson unit. Students will learn about the various techniques advertisers use to make commercials and public service announcements effective. Lessons include target audience, commercial techniq
$10.00
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Media Literacy: Consumer Awareness Lesson - Clothing Waste
Media Literacy & Consumer Awareness - Help your students develop a deeper understanding of media literacy and consumer awareness with this engaging lesson on what happens to clothes when they are no longer wanted by the consumer. This lesson also shows students the different paths that discarded
$4.25
28 Ratings
4.0

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Advertising Analysis / Media Literacy
Advertising / Media Literacy - Students pick an ad from a magazine they've brought into class and then analyze the advertising techniques used to present the product. Includes a detailed assignment sheet, a two-page worksheet about advertising techniques and marking rubrics (2 sizes). **Part of my

Also included in: Media Literacy / Advertising Activities - Bundle

$2.49
75 Ratings
4.0

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Media Literacy: Consumer Awareness Lesson - Gender Price Differences
Media Literacy & Consumer Awareness - Help your students develop a deeper understanding of media literacy and consumer awareness with this engaging lesson on how prices on consumer products are different for men and women. This lesson also shows students the different techniques marketers use to
$3.00
33 Ratings
4.0

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PDF (1.49 MB)

Media Literacy: Consumer Awareness Lesson - Outlet vs. Retail
Media Literacy & Consumer Awareness - Help your students develop a deeper understanding of media literacy and consumer awareness with this engaging lesson on how outlet and retail stores are different. This lesson also shows students the different techniques outlet stores use to get consumers to
$3.00
24 Ratings
4.0

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PDF (1.47 MB)

A Genre Study of INFOMERCIALS - fostering media literacy
Want your students to think more critically? This unit contains the resources necessary to help students learn about infomercials, watch commercials carefully, and write scripts of their own. It appeals to various ages and student abilities. Modify however you need. Thanks for looking!
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8 Ratings
3.9

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DOC (140 KB)

Media Literacy: Brand - Product Analysis and Assignment
This is a lesson on brand with a particular focus on product and advertising. Students will learn the following: - What is a brand? - What are the eleven main components to a brand? - How do we analyze a brand? Inside this zip files are: - PowerPoint lesson on brand. I used Coca-Cola as an example
$6.50
2 Ratings
4.0

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ZIP (5.55 MB)

Basic Media Literacy bundle: 5 Core Concepts, Media Triangle, & Target Audience
Save yourself $3.50 by buying this bundle! It contains the lessons for the following: - The Five Core Concepts of Media Literacy - The Media Studies Triangle (teaches students how to analyse a media text) with activity - Lesson on Target Audience with activity I use advertisements to teach these c
$12.00
1 Rating
4.0

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ZIP (5.67 MB)

Media Literacy: Business Website Rubric
Use this rubric to guide your students in creating a website for a local business! Students can use one of many website creators (I prefer weebly.com) to make a website for a business in their community. An ultimate authentic project, students can present the websites they create to the actual busi
$0.99
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Media Literacy
Here are some assorted activities that I've used to foster critical analysis of different forms of meda. Included are activities that challenge students to: understand how magazines covers are designed to manipulate readers, and understand the concepts of target audience and demographics (including
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1 Rating
3.6

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Crash Course Media Literacy #1 (Introduction to Media Literacy) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #1: Introduction to Media Literacy. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use
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Crash Course Media Literacy #3 (History of Media Literacy, Part 2) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #3: History of Media Literacy, Part 2. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom
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Crash Course Media Literacy #2 (History of Media Literacy, Part 1) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #2: History of Media Literacy, Part 1. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom
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Crash Course Media Literacy #4 (Media & the Mind) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #4: Media & the Mind. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.====
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Crash Course Media Literacy #5 (Media & Money) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #5: Media & Money. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.=====In
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Crash Course Media Literacy #8 (Media Ownership) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #8: Media Ownership. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.=====Inte
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Crash Course Media Literacy #9 (Media Policy & You) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #9: Media Policy & You. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.==
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Crash Course Media Literacy #10 (The Darker Side of Media) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #10: The Dark(er) Side of Media. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use on
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DOC (96 KB)

Crash Course Media Literacy #11 (Media Skills) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #11: Media Skills. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.=====Intere
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Media Literacy: Ad Design Theory - The Oglivy Layout
This is an introduction to the concept of the Oglivy layout. It contains an explanation of each component with advertising examples. I used this for my English Media course, but I'm pretty sure it can be used in an art/design course as well. After this lesson, I would assign my students the task of
$4.00
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PPT (10.08 MB)

Media Literacy: Introduction to Ad Campaigns
This is an introductory PowerPoint on ad campaigns. It goes over briefly what a champion theme is and gives various examples of successful ad campaigns. The main ad campaign used as an example is Koodo's first campaign into the Canadian cell phone market. I found that that campaign is an excellent
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PPTX (12.24 MB)

Crash Course Media Literacy #12 (Future Literacies) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #12: Future Literacies. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.=====I
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DOC (121.5 KB)

Crash Course Media Literacy #6 (Influence & Persuasion) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #6: Influence & Persuasion. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use onl
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DOC (850 KB)

Crash Course Media Literacy #7 (Online Advertising) worksheet
This is a worksheet to accompany the crash course video for Media Literacy #7: Online Advertising. Answer key is included as well.By purchasing this file, you agree not to make it publicly available (on websites, etc.) or to share with any other teachers. It is intended for classroom use only.=====I
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DOC (127 KB)

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