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Media Literacy: Persuasion Techniques in Advertising Activity
This activity should be used to accompany the Media Literacy presentation/mini-unit available in my store. Use this activity to teach about the persuasion techniques used in advertising. The file contains a worksheet and examples of print ads that exemplify different persuasion techniques. Place
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Persuasive Techniques in Advertising PowerPoint
This PowerPoint begins with a fun game, "Guess the Logo." Students see the picture first and see if they can figure out what the logo represents. The next part of the PowerPoint goes through understanding logos, pathos, and ethos. This includes a link to a youtube video. The PowerPoint gives an
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Persuasive Techniques in Advertising for Middle School
Teach your students the power of persuasion by using advertisements.Students will complete notes while following along a 26 slide PowerPoint full of examples from magazines and television. I have also included a handout for students to take notes.
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Sociology - Persuasive Techniques in Advertising project
Instructions: Using newspaper, magazine, or internet advertisements, students will find a visual example for eight persuasive techniques. Also, for each of the techniques they will write 30 words explaining why the picture they chose is a good example of that term. Two Options- Paper Option: F
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Persuasive Techniques in Advertising Notes and Practice.
PowerPoint presentation giving 5 basic types of persuasive techniques in advertising: bandwagon appeal, testimonial, snob appeal, appeal to loyalty, and appeal to fear/pity/vanity. It also includes a guided notes sheet, a follow-up assessment, and an answer key.
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Persuasive Techniques in Advertising Assessment
Matching test with key on the top persuasive techniques in advertising
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Media Literacy Persuasive Techniques in Advertising
A free lesson plan on identifying and recognizing the Persuasive Techniques used in Advertising. Students will learn about Pathos, Ethos and Logos, 3 strategies used in society to persuade consumers. A complete and thorough lesson plan with hand outs and video link. For more great resources and
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Persuasive Techniques in Advertising
This power point presentation may be used to introduce a unit on persuasion or to reinforce an understanding of persuasive techniques. The slides provide an overview of persuasion in advertising and then guide students in analyzing pathos, ethos, and logos in TV commercials. The included examples ar
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Persuasive Techniques Unit - PowerPoint & Project Bundle
Teach Persuasive Techniques and Propaganda with this bundle of bellringers, projects, PowerPoints, and quizzes. Engage students with interactive practice, analysis, and creative projects. You get worksheets to scaffold understanding and rubrics (both holistic and analytic) for clear expectations and
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Advertising Project - Persuasive Techniques - Rubric included!
Students design a marketing campaign for a new product. They select three target audiences and customize their ads and commercials to those audiences, using different persuasive techniques. This is a great project for the classroom or a homeschool audience! I used this over the course of two weeks

Also included in: Persuasive Techniques Unit - PowerPoint & Project Bundle

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Bias in News Media & Persuasion Techniques Used In Advertising & Propaganda SET
**Download these two activities to together as a set for only $5 and save!** ACTIVITY 1—PERSUASION TECHNIQUES USED IN ADVERTISING AND PROPAGANDA ($4) Be A Super Hero Media Spy Perfect for election year units or study of propaganda! Political parties know who their target audience is and how to use
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Persuasive Techniques PowerPoint with Relevant Examples
This PowerPoint will introduce your students to the persuasive techniques of Bandwagon, Peer Pressure, Repetition, Testimonial, Transfer, Loaded Words, and Appeal to Logic. Each slide of the PowerPoint contains the definition of the persuasive technique, along with an example and explanation from ad
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Persuasive Techniques Cloze Notes with Relevant Examples
These Cloze Notes introduce your students to the persuasive techniques of: Bandwagon Peer Pressure Repetition Testimonial Transfer Loaded Words Appeal to Logic. For each technique, the notes contains the definition of the persuasive technique, along with an example from advertising. The ads featu
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Persuasion Techniques Notes/Poster
Persuasive Techniques! This handout lists 11 of the most common persuasive techniques and explains how they are used in advertisements. This handout can be used for any persuasive writing project or assignment. It can also be blown up as a poster for class reference. This sheet is used in my produc
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Persuasive Techniques
This power point supports instruction in identifying persuasive techniques used in advertisements, commercials, campaigns, etc. This power point includes techniques such as bandwagon, testimonial, emotion, glittering generalities and repetition. It is intended to introduce the topic to mainly prim
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Persuasive Techniques Presentation and resources
This is a powerpoint presentation and resources to teach and practice persuasive techniques both in advertising and persuasive writing. The following persuasive techniques are discussed within these lessons: · Bandwagon · Transfer · Testimonial · Repetition · Emotional Appeal · Expert Opinion/Stati
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Media Literacy - Super Bowl Ad Analysis - Persuasive Techniques
This is a great activity to use when teaching persuasive techniques in advertising. Students view the top ten Super Bowl ads from this link: http://www.youtube.com/watch?v=TtnxHjxK1jg (note link is not in download, just here) and analyze techniques with a compare/contrast approach. This can also
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Persuasive Techniques Vocabulary and Activity
A good reference printable for persuasive essays and speeches, debate, marketing, media, sociology- the list goes on! This 2 page worksheet defines eighteen persuasive techniques, like bandwagon appeal, hyperbole, testimonial, emotional appeal, and more. Use this to review or master definitions, o
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Persuasive Techniques Vocabulary Posters
A good reference printable for persuasive essays and speeches, debate, marketing, media, sociology- the list goes on! In this 18 page document are vocabulary and definitions to the different types of persuasive techniques used in media, advertising, and persuasive essays and speeches. Examples inc
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Bundle: Persuasive techniques (reader's theater, project, PPT, rubrics)
Learn by doing. Students become ad exec’s or corporate bigwigs looking for the best way to promote a product. Package includes a 4 scene, 6 page reader’s theater script that describes and gives examples of the various persuasive techniques used by advertisers, lesson plan, 2 rubrics and assessment
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Persuasive Techniques Unit
This comprehensive unit covers persuasive techniques that advertisers use. It includes key vocabulary, student practice pages, assessment where students create their own print ad and commercial, rubric, and 45 question vocabulary assessment. **Also includes answer key.
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10 Commonly Used Persuasive Techniques: Interactive Notes & Quiz
Included in this purchase are interactive notebook notes and a matching quiz for 10 persuasive techniques that are commonly used in advertising. Discussing and analyzing persuasive techniques in advertising is a great way to hook students' interest during a persuasive writing unit! I will be uploadi
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Advertising Project (Using Persuasive Techniques)
Students study persuasive techniques in writing and then apply what they have learned in a creative advertisement project.
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Analyzing & Discussing Persuasive Techniques in an ELA Classroom
This bundle contains some of the information and graphic organizers I use to teach persuasive techniques. Included: - Advertising techniques (definition page) - Advertisement review (exploring ads in order to analyze learned techniques) - Advertisement exploration graphic organizer - Emotional appe
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