The general thumbnails are not showing the actual border and fonts used. Please look at the preview. I use a Mac to compose so occasionally you may see different fonts if your computer/word doesn't have the same fonts.
These posters can be posted to remind students of not only the steps in the writing process but also the standards to which they should be able to perform each step.
I use these with my students and find that having the standards posted along with the process reminded them about the quality they needed to be producing.