AIDA Strategy- Shark Tank Episode Guide

AIDA Strategy- Shark Tank Episode Guide
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I use this activity when I cover persuasive messages for my Business Communication class. It could also be used with an Advertising or Marketing class.

For this assignment show an episode of Shark Tank, most episodes will work for this assignment. Students then answer questions that analyze the pitch for persuasive methods (AIDA strategy). Students evaluate the effectiveness of the pitch.
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N/A
Teaching Duration
45 Minutes

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AIDA Strategy- Shark Tank Episode Guide
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