This worksheet has a detailed list of questions for the well-known cereal box audience analysis activity. Students, working in small groups, will analyze who is the target audience (consumer group) for various cereals.
The activity can be conducted using cereal box images and online research, but it is much more fun if you'll provide actual cereal boxes and cereals for snacks.
You will need a variety of cereal boxes (one per each group) and one worksheet with questions per group (can be posted on Google Classroom).
Activity time: one 90-minute block period or two 45-class periods.