How to name a new product,
service or business and avoid common mistakes
is the objective of this collection of Biz Literacy printables for beginners.
Short, entertaining lessons, activities and backstories
from small and micro business, Hollywood and elsewhere teach awareness of the do’s and don ts of one of the most important steps that aspiring entrepreneurs must make…choosing the right name
Get an inside look at how names may not communicate as intended.
Guess the products and services for than 20 actual ventures with offbeat or interesting names and titles.
Adobe Acrobat 224 KB, 20+ pages, fully bookmarked and print enabled
and College Level
Table of Contents:
Note to Reader
Name Game Puzzle: Choosing the Right Name or Title
Lessons from Hollywood
Can You Guess What These
Products (or Activities) Might Be?
What Do You Think This Product Was?
Can You Guess Which Businesses Listed
Had a Name Change or Ended Up in Court?
Name Game Humor
Finding the Hidden Theme: Bread, Cookies & Popsicles
How the American Diner Started
Bibliography and Links
Material complies with the Digital Millennium Copyright Act (DMCA).
It is to be used by the original purchaser only for personal or single-classroom use solely. The material may not be posted or distributed for public viewing or copied by more than one teacher unless a multiple site license is purchased.
Did You Know?
"In a 2011 survey, 88 percent of young people said that entrepreneurship education is vitally important, given the new economy — and yet 74 percent of college students had no access to entrepreneurship resources on campus….
And when resources were available, most students felt they were woefully inadequate," writes Cathy Ashmore Ph.D., executive director, The Consortium Entrepreneurship Education
And for some adults who are learning to read, small business ownership is a goal, according to literacy experts.
Thanks for visiting!
Dee Adams… Member AIIP.org
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