This is an impeccable final project idea for Media Literacy, Advertising, Marketing, Business, Entrepreneurship, or other relater fields. I allowed students to work in groups to create and justify an effective Advertising Campaign for a business of their choice. Some mandatory parts include creating a logo, slogan, target audience, etc. For the ads, students choose a range of print, broadcasting, etc. ads. Their decisions must make sense with the theme of the campaign and reach target audiences. Some choices are: Press Release, Magazine Ad., Newspaper Ad, Direct Mail, Billboard, Bus Shelter Ad., PSA, Radio Commercial, Twitter, Facebook, etc.