This is a case study I do with my freshmen at the beginning of the year. This is more of a reaction paper to a huge case that involve Marvel and the heirs of Jack Kirby, the original creator of many of the superheroes we know today. It breaks the ice for students, and gets them on some familiar ground. They feel a little bit better about talking about art.
What helps is watching a documentary that ABC released this past year called "Captain America: 75 Heroic Years", because this also talks about the history of Marvel.