Create a Commercial Project - Persuasive Techniques and Media Literacy

Nouvelle ELA
8.2k Followers
Grade Levels
3rd - 6th
Standards
Formats Included
  • PDF
Pages
11 pages
$3.00
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Nouvelle ELA
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  1. Teach persuasive techniques with these engaging resources! Your students will be moving and talking as they learn to recognize, analyze, and utilize persuasive techniques. Each activity is scaffolded to appeal to a variety of learners and learning styles.At a Glance:Students learn persuasive techniq
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Description

Get students up, moving, and speaking while they demonstrate their knowledge of persuasive techniques and make a commercial. This is a great way to practice media literacy, and students' creativity will make you laugh.

Teach Persuasive Techniques at the upper primary level! This project is written for grades 3-5 and helps students strengthen media literacy. (Find the older grades’ version here)

Why should you have your students make a commercial? 

Putting their understanding of persuasive techniques into action is the best way for students to show they understand! Students will work in groups to make short commercial skits. This sort of short performance is a great way to practice public speaking without all of the stress of giving a speech. 

How does this build media literacy?

Students create a product and then choose two persuasive techniques to use in their skit. When they’re the ones creating the commercials, they begin to understand the intention that goes into advertising. Basically, they practice media literacy “from the inside” and are better able to apply this understanding down the road.

Your Create a Commercial project includes:

  1. Task & Brainstorming Sheet #1 (pre-group)
  2. Task & Brainstorming Sheet #2 (with group)
  3. Rubrics for Self-Evaluation (2 styles)
  4. Questions for Self-Evaluation (2 prompts)
  5. Rubrics for Teacher Evaluation (pre-weighted and adaptable)
  6. +/Δ feedback sheets

Also available in the Persuasive Techniques PowerPoint and Project bundle!

What other teachers are saying: 

⭐️⭐️⭐️⭐️⭐️ “My students had so much fun with this! It was one of the most fun projects of the year!” -Sarah C.

⭐️⭐️⭐️⭐️⭐️ “Used this with 5th graders to make a commercial video using a green screen.” -Misty W.

⭐️⭐️⭐️⭐️⭐️ “My fifth graders had a great time with this project. It helped strengthen their understanding of persuasive techniques. Thanks!” -Meghan M. 

You may also enjoy:

Persuasive Techniques Intro PPT & Notes (3-5)

Persuasive Techniques Logo Project (3-5)

PersonalShield: Symbolism Project and Essay

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If you have any questions, I’d love to hear from you!

-Danielle @ Nouvelle ELA

Total Pages
11 pages
Answer Key
Rubric only
Teaching Duration
3 days
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Standards

to see state-specific standards (only available in the US).
Engage effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grade 3 topics and texts, building on others’ ideas and expressing their own clearly.
Engage effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grade 4 topics and texts, building on others’ ideas and expressing their own clearly.
Engage effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grade 5 topics and texts, building on others’ ideas and expressing their own clearly.
Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.
Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.

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