This is a project designed for a Creative Writing class, but adaptable for many different disciplines. It is designed to be collaborative and long-term (4-6 weeks) and to help students use writing, advertising, creativity, innovation, presentation, critical thinking, and problem solving skills.
Included is the overview of the unit and all grade sheets, worksheets, and explanations needed for the unit.
Adapt it for your class or use it as-is. This is ideal for high school, though it can be modified for a middle school classroom.