This is a popular project that I developed for my high school communications class. It is an introduction to business planning that asks students to create an imaginary business complete with advertising, business cards, and a PowerPoint presentation of their condensed business plan that is presented to a panel of peers to decide if they "win" the necessary financial backing to make their dream a reality. The lessons are designed as letter describing challenges. This resource also includes a peer evaluation form and grading rubric. I was always astounded by the quality and creativity that were exhibited in my students' projects.