This 15 page unit comes with everything you need to help your students understand author's purpose. In this unit, you will receive an eleven day detailed lesson plan that includes printables and hands on activities to make this lesson concrete. In this unit students will look at nonfiction text and participate in "text mapping". Students will also learn about persuasion by first understanding persuasive gimmicks. Then, students will become advertisers of a new cereal which needs to be marketable to children.