Lethem's essay "13 1977 21" is a great essay for studying writing techniques or considering the way that popular culture intersects with our lives. I use this essay in my AP Language and Composition class, but it would work in many English classes. This is a simple list of discussion questions. They are broad--designed to get the students to share their own ideas. However, these questions led to an extremely fruitful discussion. My AP students were deeply engaged in a discussion of rhetoric, although early in the semester, we don't even call it rhetoric yet. :)
If you are interested in other products I use in my AP classes, check out Rhetorical Analysis Activity for Richard Wright's Black Boy
and this quick student-led rhetorical analysis presentation, Fine Sentences.