This 27-page Prezi uses a free Prezi template to introduce the concepts behind good writing. It evaluates writing essays, creative writing, and the writing process, but the content is very basic and direct, so it would probably take fifteen to twenty minutes to present in its entirety (possibly thirty minutes if you need to explain the concepts in more detail).
This Prezi can be used to introduce the concepts or quickly remind students of the basic elements of good writing. I usually use it as a stepping stone for evaluating each level during a writing competition.
I've attached a PDF copy of the Prezi, but if you'd like to access the full version with all of Prezi's capabilities, please copy and paste the link below into your browser: