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Writing about the relative worth of anything requires the careful use, ranking, & justification of criteria. Measures of worth can be quantitative, qualitative, concrete, comparable, compelling, & evolving. What was once considered fair may later be deemed excellent (or vice-versa). Includes example rubrics and their justifications for the grading of student essays and also data graphics of grade inflation in colleges over the last half century. One slide opens a discussion of what criteria should be considered for some everyday issues (choice of career or spouse or which movie to see…) PowerPoint presentation with 29 slides. Used/tested and engaging with English Composition, English 101.