This file contains the student instructions for developing a food truck business pitch presentation (PowerPoint), a rubric for grading the project, and evaluation sheets that the students fill out as they watch the presentations. Students explain their business concept, develop a presentation, use persuasive techniques to sell their idea, and evaluate the pitches of their classmates.
For this section of the project I have the students prepare a presentation with the instructions provided. Then the students take turns presenting to the class. I usually invite 2-3 "guest investors" aka adults from the school or community to come observe. I usually give the guest investors about $20,000 (pretend money) to allocate to whichever food truck they like. The students then each have $5,000 to invest in 1 food truck of their choosing. I total up all of the money and the group that gets the most money gets extra credit on the project.
This is part of a semester long project I use for my Introduction to Business and Marketing class. The project can be purchased as a whole (Food Truck Simulation Semester Project
) or individually.
Other sections of the project include:
Marketing PlanMarketing Research ProjectFinancial PlanSocial Media Campaign