Now available as a bundled resource! Understand basic design principles and create covers that sell! Two useful and easy to follow e-books for the non-designer, written by a professional designer -- essential resources for your seller's toolbox.
Graphic Design Primer by Julie Ridge is a complete guide to the basic graphic design skills you need to create a good, functional design for your TpT materials. 93 pages plus index.
Topics covered include how to begin a design; structuring your document; understanding and choosing type; color basics; artwork basics; along with a step-by-step guide summarizing all skills covered. Topics are divided into short copy blocks with plenty of examples to aid comprehension.
Appendices include information on acquiring and using fonts; sample color palettes; sample grids; and resources with active links to free fonts and public domain artwork. Everything is hyperlinked to easily move around within the document.
Effective Cover Design by Julie Ridge is a step-by-step 35 page guide showing how to design covers that sell. This resource is perfect for authors who are insecure about their cover designs and would like a basic guide explaining how to give their covers more impact.
Topics include how to market your product using your cover as a sales tool; how to direct the attention of your viewer using design elements; how to evaluate and tweak your design to achieve your marketing goals. The book is illustrated throughout with before and after examples of the principles introduced in the text.
Also included in the download are three companion documents: a worksheet to help keep your marketing ideas organized; a list of each step presented in the book on one sheet for easy reference; and a grid to help you to evaluate your own work before publishing your cover.