You can use this with your students to teach leadership skills, as well as Ethos, Pathos, and Logos. It talks about why companies such as Apple are so successful because they talk about WHY they do something first , and that causes people to care and buy in.
The second video shows students that charisma can be taught, which is terrific for any student. Charisma + talent + work ethic= success in the real world. This product exemplifies college and career readiness.