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Market Segmentation Activity-Student Organizer

Market Segmentation Activity-Student Organizer
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Partners are assigned a different segmentation and will be creating their own definition as well as providing several examples. Students then will transfer to large post its and share each with the class as the other students complete the missing segments. A Jig-Saw method would also be effective.

At times when creating definitions to make sure that they are using their own ideas, they can create it using language that a 5-year old would understand.
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Kim Benedict

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