Marketing Book 2 > Target Your Market = Lesson with Activity & Quiz!

Marketing Book 2 > Target Your Market covers 4 very important aspects of marketing:
~ The Concept of a Product
~ The Life Cycle of a Product
~ Terminology & Definitions
~ Selecting Your Target Market

Understanding a product and its applicability towards a selected target market helps marketing managers to direct a product’s life cycle for optimum profitability.

This book is a stand alone learning guide and part of Patty Ann's Marketing Series. At the conclusion, each book includes a multiple choice to test student comprehension and fun, yet practical activity.

Common Core aligned for Career & Technical Education!

Take a look-see at all these other great learning books in this marketing series!
Marketing Book 1 > All About Strategic Marketing
Marketing Book 3 > Product Development
Marketing Book 4 > Advertising & Promotion
Marketing Book 5 > Product Distribution
Marketing book 6 > Product Pricing

$AVE! when purchasing the 6 Book Bundle Pack