Marketing Book 3 > Product Development, is an important and fundamental aspect of the marketing mix. This book includes important information related to developing, branding, and packaging products that will leverage them in the marketplace.
This book is a stand alone learning guide and part of Patty Ann's Marketing Series. At the conclusion, each book includes a multiple choice to test student comprehension and a fun, thinking activity.
Common Core aligned for Career & Technical Education.
Check out these other great learning books in this marketing series!
Marketing Book 1 > All About Strategic Marketing
Marketing Book 2 > Target Your Market
Marketing Book 4 > Advertising & Promotion
Marketing Book 5 > Product Distribution
Marketing book 6 > Product Pricing
$AVE! when purchasing the 6 Book Bundle Pack