Appeal to different types of learners with this marketing economic utilities graphic organizer. Students will sort the characteristics of each economic utility (form, place, time, possession, and information) by cutting the descriptors and pasting or taping them into the graphic organizer. This activity is great for introducing economic utilities in a Marketing I course. After students have had the opportunity to place the descriptors, discuss proper placement as a class with the provided key.
Included in this file:
-Descriptions and Key (PDF)
-Graphic Organizer (PDF)
This activity pairs well with the Marketing Economic Utilities Cereal Project
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