Marketing Lesson Fake Reviews and Buying YouTube Views

Marketing Lesson Fake Reviews and Buying YouTube Views
Marketing Lesson Fake Reviews and Buying YouTube Views
Marketing Lesson Fake Reviews and Buying YouTube Views
Marketing Lesson Fake Reviews and Buying YouTube Views
Marketing Lesson Fake Reviews and Buying YouTube Views
Marketing Lesson Fake Reviews and Buying YouTube Views
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Product Description
• This investigation reveals an entire industry devoted to helping businesses mislead customers.
• The better the reviews, the more we trust a business.
• Marketplace TV went undercover posing as a new business to discover how companies can buy a positive reputation online.
• Fiverr.com will write fake reviews for $5
• Companies can pay 500views.com to add thousands of views to YouTube videos

This lesson includes links to videos, websites and online activities for students to explore this topic.

Note: You will receive this lesson in both PowerPoint (editable) and PDF formats.

Cover image was purchased from istockphoto.com

UPDATE: A Student Exemplar / Answer Key has been added to this resource.

You can purchase this lesson as part of a bundle. Click on the link below to view this bundle...

Marketing Activities Bundle


Total Pages
10 pages
Answer Key
Included
Teaching Duration
90 minutes
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