Media Literacy Unit - Design a Cereal Box

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531 Ratings
Hanging Around in Primary
Grade Levels
1st - 3rd, Homeschool
Formats Included
  • PDF
32 pages
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What educators are saying

This has been my favourite Media Literacy activity to date, and my students' too! Everything is here to complete the activity and students had a lot of fun being creative with this one.
My students loved this resource and the parents did too! Complete with parent letter, this resource has everything needed to create a wonderful project experience.


Teach and assess your media literacy unit with this project and rubric package while integrating it into your Oral Language, Math and Healthy Eating curriculum. This media literacy unit is perfect for Grade 1, Grade 2 or Grade 3. Using media literacy skills, students will design a cereal box front and then create a game on the back using skills learned during the probability mini-unit. In the end, students can present their finished product, and you can assess it using the provided rubrics.

This Media Literacy unit teaches students about the following media elements:

⭐target audience

⭐media elements such as the use of color/text and graphics

⭐marketing techniques to reach a target audience (namely children)

This unit also integrates Oral Language and Math (Probability) expectations. A whole new component has been added to include designing a game board for the back of the cereal box.

Please check out the preview for a look at all pages that are included in this unit.

This unit includes:

4 lessons for Media Literacy with printables for most lessons.

⭐An assessment task for designing a cereal box

⭐A marking rubric to assess the media elements and presentation elements.

⭐2 lessons for probability

⭐3 board games to play as part of the probability lessons

⭐An assessment task to create a game for the back of the cereal box

⭐A marking rubric to assess the skills related to probability

Here's what teachers who have used this resource are saying:

⭐⭐⭐⭐⭐ Patricia said: "This was a great activity for my students to do at the end of our media unit. They loved creating their own cereal boxes. The expectations were clear and well defined for them! Thank you"

⭐⭐⭐⭐⭐ Shauna said: "This is a great resource! Grade 1 Media Literacy has been added to my schedule for prep coverage, and it is so out of my depth. This resource is fantastic and provides me with weeks of engaging activities to do. Thank you!"

This unit integrates with my Healthy Eating unit, which you can find here:

Healthy Eating - US Edition

Healthy Eating - Canadian Edition

Healthy Eating Activities


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Total Pages
32 pages
Answer Key
Teaching Duration
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