This lesson focuses on design principles and the visual communication of critical consumerism through poster design using colored pencils and markers. Students will understand the importance of being a critical consumer and the value of using artwork to educate others. Students will identify a company that, they feel, has negative aspects and create a poster that exposes the reality they see in this company. Students will give feedback to their peers during an in-process critique. Students will create a final, color poster that demonstrates value shading and uses appropriate design principles as designated by the teacher. This lesson is important because it addresses an aspect of the art world that is prevalent both in everyday life and in the job market for students interested in working as a visual artist. Additional it guides students to use higher-level thinking such as: forming an opinion based on experience, critical analysis, evaluating and metacognitive processes.