A PowerPoint presentation with a "What If?" bellringer activity from the preceding lesson - populism and William Jennings Bryan. Lesson begins with an examination of industrialization's and urbanization's unintended consequences - brought to light by muckrakers and novelists during the beginning of the Progressive Era. Continues with a comparison/contrast of social gospel and social Darwinism. Includes education, industrial, and government reforms and concludes with a discussion about the progressive, reform-minded governors of the day. Also includes learning objectives (Williamson County scope & sequence based on Tennessee standards) and a short homework assignment.