Persuasive Techniques Introduction Presentation

Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation
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5.2 MB   |   46 pages

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This introduction to Persuasive Techniques provides a PowerPoint of persuasive technique definitions and commercial advertising examples from television that highlight each technique. It also includes recent political ads and a handout to analyze these ads as a class, as well as an assignment to watch and analyze eight commercials at home.

Persuasive Techniques covered: Persuasion, Rhetoric, Ethos, Pathos, Logos, Bandwagon, Individuality, Transfer (Association), Patriotism, Loaded Language, Humor, Snob Appeal, Beautiful People, Plain Folks, Repetition, Slogans, Bribery, Time Crunch, Testimonial, Quotes out of Context, Third Party Technique, Appeal to Authority, Famous People, Name-calling, Scapegoating, Evidence, Cause & Effect, Comparison, Card Stacking, Glittering Generalities, and Red Herring.

For an assessment, check out my Persuasive Techniques Create a Commercial Project.
Total Pages
46
Answer Key
Does Not Apply
Teaching Duration
3 Days

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Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation
Persuasive Techniques Introduction Presentation