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Price and Pricing Decisions

Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Price and Pricing Decisions
Product Description
This presentation identifies organisational objectives and market conditions, shaping pricing decisions. It makes a distinction between pricing strategies and pricing tactics. It also identifies three pricing strategies and eight pricing tactics.
[PowerPoint file version is available on demand free of charge]
Total Pages
56 pages
Answer Key
N/A
Teaching Duration
3 hours
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