NEW & IMPROVED! A technology based project called the “Readbox” project. It is a learning platform for students to deepen their awareness of reading concepts like author’s perspective, story structure, genres of literature and story elements such as suspense and climax. The project involves students creating book trailers advertising books they have read and love in order to persuade others to read. During the process, students create QR codes that are able to be scanned by anyone with a smartphone or tablet in order to view the book trailer advertisements prior to checking out the books from the school’s media center or classroom library.