Using a variety of media images and rhetorical texts, students analyze arguments for logos, ethos, and pathos. Included: editable advertising assignment analysis sheet (student use), lesson plan (editable), student appeals chart (activity/handout), 3-page editable notes review of Logos, Ethos, and Pathos, Wonka meme, McDonalds billboard ad, PSA on safe driving ad, Bad Luck Brian meme, Nike ad, Obama's 10 Questions answered on Reddit, and 2 someecard images.
Pages include memes.
Begin with the handout reviewing the 3 main types of rhetorical appeals. Then use the memes for a group collaboration on filling out the graphic organizer/appeals chart. After discussing as a class how each group's image/text uses the three rhetorical appeals, give students the individual project assignment to find their own image/text and analyze it for logos, ethos, and pathos.