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Segmenting the Market

Segmenting the Market
Segmenting the Market
Segmenting the Market
Segmenting the Market
Segmenting the Market
Segmenting the Market
Segmenting the Market
Segmenting the Market
Product Description
This 2-3 day lesson teaches about four ways to segment the market--Geographic, Demographic, Psychographic, and Behavioral. Using colorful graphics and examples, the included PowerPoint will hold student attention as they learn about these different ways to segment the market. For notes, students use a provided graphic organizer that will help your spatial learners as well as your verbal linguistic learners. When I teach this, I provide colored pencils to aid the kids in filling it out--a student example is also included. Finally, there is also a Nearpod that goes with this lesson--students answer questions, take polls, and match answers to help facilitate their learning and do mini practice tests to ensure they are understanding the material. The link to the Nearpod is included. **If you want the full version of the Nearpod, email me at iworshipmrsrees@gmail.com after purchase and I can send you the direct link--that is the only way to fully share a Nearpod!

**As this was written for Utah students, you may want to update the Geographical section to match your area, so that it is more applicable to your students.

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Total Pages
43 pages
Answer Key
N/A
Teaching Duration
2 days
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