This is a visual literacy project that has student investigate why they buy and wear the shoes that they do. Students examine advertisements that illustrate boys as "skaters', "gangsta" or sports stars (you will need to provide the ads) and girls ads (Steve Madden ads where the models look like Bratz dolls- you need to locate the ads on google images). Students understand that they are buying and wearing an image not just a product. Students then create their own advertisements selling shoes that they feel tell people who they are and the things that they like. Integration ideas are included so you can connect the theme with other subjects.