Foreign Language Class Project
“La Empresa” (The Business; similar to TV’s popular “Shark Tank”)
Note: This presentation is in English and can be adapted to any class.
The group project includes 15 instructional/visual slides, and is fully editable in PowerPoint format. Students are required to CREATE a business, with all related marketing materials, in the target language.
Students are required to produce and present the following marketing materials:
1) Company (or product) Name, Logo, Slogan
2) Newspaper or Magazine Advertisement
3) Radio Spot
4) TV Commercial
5) Company (or product) Song
Although I did this successfully with my Spanish 2 classes, it would also work well for a more advanced class (level 3, +).
-Project timeline (I have it set at ten class days, but you can change this to suit your needs.)
-An option for rewarding prizes
-Peer voting ballot
-Criteria slides for each of the project components
It’s all done for you! Just display, print, and enjoy. The students had a really good time with this activity and were INCREDIBLY creative.