I use this product in my 5th grade classroom as recognition for a student who has displayed great leadership skills, has improved behavior, or needs a small boost of encouragement. The title at the top of the letter says "Check Out that S.W.A.G." The students love being told they have swag! I mention in the letter that the student will receive money for this letter because I utilize a classroom economy in my room. If you do not use the classroom economy, feel free to change this portion to better suit your needs.