For my Media Production Class, students create many videos. All their videos are created in iMovie then we change part way through the year to Final Cut Pro. Their biggest contribution in the class is a weekly student led broadcast. So these students MUST have a segment for their broadcast AND create a quick video to improve their editing skills. It's a challenge BUT if you stay organized then it can be very successful.
Students analyze Super Bowl Commercials to get a better idea on what they need to do when creating commercials.