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Supply and Demand - Marketing and Advertising

Supply and Demand - Marketing and Advertising
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43 KB|2 pages
Product Description
This activity, which can be conducted in class or as a take home project, will lead students through determining customer requirements for a purchase and then advertising to those customers. The lesson will tie together the relevance between customer wants/needs, advertising and sales volumes.

In this exercise, students will choose an item, interview potential customers to determine their need for that item, create an advertising campaign for the item and then re-interview potential customers. Following the activity, students should be prepared to explain their results.
Total Pages
2 pages
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Beth Paiva

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