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0.57 MB | 15 pages
I like to finish teaching the marketing mix with a fun group task. This PPT includes a nice idea for students to look at the 4 P's and create their own fizzy drink. They need to look at all elements of the marketing mix and design a new drink. I have also included a similar group task on a new chocolate bar. I have also included a simple marketing mix worksheet students need to fill in after they select a product of their choice. A good few lessons when all marketing theory has been taught.