A detailed lesson on the objectives of firms, the different business models, a brief introduction to the theory of the firm, satisficing and profit maximization. This is a great introduction lesson to A-Level Economics and Business Studies. This 38 slide lesson includes key theory and relevant examples. The lesson looks at the main objectives of firms - including profit maximization. The lesson also looks at the pros and cons of typical business models such as sole traders, partnerships, LTD's and PLC's. I have also included a condensed student copy of the presentation which includes key theory and tasks. I have also included a nice gap-fill worksheet on the theory covered to help students reflect on the topics covered (answers included on separate document). This lesson is perfect for Economics / Microeconomics and can also be used for Business Studies.