This is the note-taking guide that accompanies the Power of Persuasion media file. The first part of this packet includes questions about ethos, logos, and pathos in advertising and famous political speeches. The student will watch the companion media file and pause to answer questions in the study-guide. The second part of the file includes an assignment and rubric where students must write their own rhetorical appeal to convince their parents to let them go to a concert. The final part of the packet includes the text of Obama's speech about capturing Bin Laden along with Bloom's higher level comprehension questions.