Understanding Advertising

Understanding Advertising
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9 MB|22 pages
Product Description
This lesson is designed to give the students an inside view of how Marketers use advertising to sale their products. In the presentation the top campaigns of the century are presented along with some deceptive ad campaigns. The last slide of the power point directs the students to complete the two activities provided which guide the student to an understanding of the psychology behind the world of advertising. One of the activities involves internet research and the 2nd involves watching commercials. The commercial viewing can be completed using YouTube or as a homework assignment. My students really love this lesson and have tons of input during the lesson discussion. Enjoy every day- Tony Hardin
Total Pages
22 pages
Answer Key
Teaching Duration
2 hours
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