Advertising Techniques in Media Unit - BundleThis bundled unit introduces students to the persuasive power of advertising techniques commonly used in social media, television, movies, and other forms of media. A guided project will help students will explore ten advertising techniques—Bandwagon, Emotional Appeal, Celebrity Endorsement, Humor, Product Placement, Repetition, Testimonial, Scarcity, Glittering Generalities, and Plain Folks Appeal—through interactive lessons, examples, and discussio