My Easter Egg Digital Activity is an EXCELLENT way to learn about a popular brand (Eggland's Best) and discover details about protecting intellectual property and creating a system that works! This is a comprehensive Marketing Case Study activity on Eggland's Best Eggs, their packaging, their process, and their way of promotion. Use in your Introduction to Business, Marketing, Business Law, Family and Consumer Sciences (FACS) or Entrepreneurship classA great seasonal lesson to do before spr