Alexis Gassert

This listing provides the slideshow used for Unit 2 of Marketing Principles which aligns with the CTAE standards for the state of Georgia. Please be sure to know the assignments discussed within the slide show do NOT come with the purchase of the slide show. You may use your own assignments for this unit, purchase them separately, or purchase my bundle of the slideshow and assignments with keys.

This listing includes the business of Halloween candy and discusses the importance of brand/customer loyalty, how it is measured, research and information regarding successful companies, and gives students the opportuniity to think more in depth regarding this topic. At the end of this PowerPoint is a Halloween Candy "Mini Prototype" project that touches on brand loyalty, customer loyalty, customer retention, target markets, and a few other marketing aspects that create a successful business. St

This mini project touches on brand loyalty, customer loyalty, customer retention, target markets, and a few other marketing aspects that create a successful business. Students will do two parts of a project. The first part of the project is for students to create a prototype of their newest candy. The second part of their project is for students to discuss their marketing strategies in relation to brand loyalty, market research, overall success of their business, and more! This is a great projec

This has various important vocabulary terms when learning about Market Segmentation. There is also a key for it for teacher use, as well as a crossword puzzle and key.

This assignment teaches the early childhood elective students how to create a lesson plan. They will look at standards (I have snippets to show them how to use the GA standards) and create a lesson plan. I have the template in here as well that walks them through each step. My students use the first page for the directions and then use the other pages to fill out the template to guide their lesson plan. I will then give them a day to teach the class.