Complete English teaching unit on writing product descriptions for ESL/EFL learners. Covers key topics: features vs. benefits, USP, target audience, persuasive language, technical product vocabulary, structuring product information, visual support, tone of voice, and branding. Includes 4 topic-rich content pages, summary page, and challenging tasks with full solutions: comprehension questions, sentence completion, gap-fill, technical term explanation, true/false evaluation, matching, and a 330+ word cloze task. For advanced learners or classes in business English, product communication, or marketing. Ideal for grades 9–12.

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