Decoding Strategy Chart
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CTE-2100: Principles of Marketing - Pricing Strategies & Methods (11)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 11: Pricing Strategies & MethodsNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface-l
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Also included in:Â CTE-2100: Principles of Marketing - UNIT 4: Pricing Strategy & Tactics
CTE-2100: Principles of Marketing - Promotion Strategy & IMC (16)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 16: Promotion Strategy & IMCNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface-level
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Color Theory & Typography - Integration Strategies (18)
📰 CTE-2100: Color Theory & TypographyLESSON 18: Integration Strategies For Graphic & Web Designers, Photographers, and Digital CreatorsGive your students the essential visual design foundation that drives real-world creative careers. This curriculum breaks down the science of color, the structure of type, and the professional workflows used across branding, digital media, print, UI/UX, and photography. Complete ready-to-use lessons and full slide decks, this resource takes students from core
9th - 12th
Graphic Arts, Other (Arts), Visual Arts
Also included in:Â CTE-2100: Color Theory & Typography - Unit 6: Integration & Systems
CTE-2100: Principles of Marketing - Price Management & Adjustments (12)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 12: Price Management & AdjustmentsNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Also included in:Â CTE-2100: Principles of Marketing - UNIT 4: Pricing Strategy & Tactics
CTE-2100: Principles of Marketing - Branding & Brand Management (9)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 9: Branding & Brand ManagementNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface-lev
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Also included in:Â CTE-2100: Principles of Marketing - UNIT 3: Product Development & Management
CTE-2100: Principles of Marketing- Product Life Cycle & Portfolio Management (8)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 8: Product Life Cycle & Portfolio ManagementNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyo
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Also included in:Â CTE-2100: Principles of Marketing - UNIT 3: Product Development & Management
CTE-2100: Principles of Marketing - Retail & E-commerce (14)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 14: Retail & E-commerceNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface-level prom
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Market Segmentation & Target Marketing (5)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 5: Market Segmentation & Target MarketingNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Understanding Consumer Behavior (4)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 4: Understanding Consumer BehaviorNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Supply Chain & Physical Distribution (15)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 15: Supply Chain & Physical DistributionNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond s
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Distribution Channels & Logistics (13)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 13: Distribution Channels & LogisticsNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surf
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing- Marketing Ethics & Social Responsibility (20)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 20: Marketing Ethics & Social ResponsibilityNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyo
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing- Sales & Customer Relationship Management (19)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 19: Sales & Customer Relationship ManagementNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyo
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Marketing Research & Data Analysis (6)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 6: Marketing Research & Data AnalysisNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surf
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles Marketing- Global Marketing & Cultural Considerations (21)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 21: Global Marketing & Cultural ConsiderationsNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move be
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - Digital & Social Media Marketing (18)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 18: Digital & Social Media MarketingNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surfa
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
CTE-2100: Principles of Marketing - The Role of Marketing in Business (1)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 1: The Role of Marketing in BusinessNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surfa
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Also included in:Â CTE-2100: Principles of Marketing - UNIT 1: Marketing Foundations & Strategy
CTE-2100: Principles of Marketing - Advertising & Media Planning (17)
📰 CTE-2100: Principles of Marketing Real-World Strategy, Consumer Behavior, and Market Execution Chapter 17: Advertising & Media PlanningNEW FOR 2026! Prepare students to understand how modern marketing actually works with this standards-aligned lesson designed for middle school, high school, and CTE learners. Ideal for Marketing, Business, Entrepreneurship, and Career Readiness courses, this lesson focuses on strategy, consumer behavior, and real-world execution. Students move beyond surface-l
9th - 12th, Adult Education, Higher Education
Business, Economics , Graphic Arts
Rebranding a Masterpiece: Marketing a Historical Artist
As "if they were alive today" students will select a famous artist from the past (e.g., Vincent van Gogh, Frida Kahlo, or Leonardo da Vinci) and develop a complete branding strategy as if the artist were launching their career in today's world. Students will research the artist’s life, style, values, and key works, then create a modern brand identity that reflects their legacy while appealing to a contemporary audience. Students will: Analyze the artist’s work and public persona. Create a logo
5th - 12th
Art History, Graphic Arts, Visual Arts
Creative Writing | Unit 1 Lesson 1 Writing a Screenplay? Let’s Get Started!
Bring filmmaking into your Secondary ELA or Creative Writing classroom with this complete screenplay, screenwriting, and scriptwriting unit plan. Designed as a thematic, project-based lesson sequence, this resource introduces students to narrative writing through industry-standard techniques used in film competitions and professional storytelling. With asset-based instructional strategies, students build confidence as they move from idea to story structure, character creation, subject, synopsis,
4th - 12th, Adult Education, Higher Education
Creative Writing, Other (Arts), Writing
CCSS
RL.11-12.3
, W.11-12.3
, SL.11-12.1
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