The Business of Easter is a real-world economics and marketing project where students analyze $24 billion in Easter spending data, evaluate marketing strategies, and launch their own seasonal business — complete with a hand-designed advertisement. PERFECT FOR: Personal Finance, Economics, Marketing, Entrepreneurship, or CTE classes. Works as a standalone project, pre-break activity, or end-of-unit application. Grades 9–12. WHAT'S INCLUDED:✅ Student Activity Packet→ 15 scaffolded questions acr