In this hands-on, real-world math activity, students take on the role of entrepreneurs creating a proposal for their own bungee jump company. Working in teams, they brainstorm a company name and business goals, then experiment by dropping a Barbie doll with increasing numbers of rubber bands to simulate a bungee jump. Students collect and analyze data, calculate averages, create scatterplots, and use technology to generate a line of best fit. Using linear regression, they make predictions to