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Preview of Easter Economic Impact Lesson | Business Lesson, Case Study & Answer Key

Easter Economic Impact Lesson | Business Lesson, Case Study & Answer Key

Looking for a real-world, engaging lesson to teach students about consumer spending, business strategy, and economic impact? This Easter-themed lesson brings business concepts to life by exploring how a major holiday drives billions of dollars in spending each year. Students will analyze how companies like Walmart, Target, and Starbucks use marketing strategies to increase sales during Easter, while also evaluating the positive and negative effects on the economy. Activity Overview:Students wil
Preview of History of Gingerbread Informational Text | Printable & Digital

History of Gingerbread Informational Text | Printable & Digital

This reading comprehension and research activity has ten questions (eight multiple choice and two short answer) that go over a brief history of gingerbread, starting with its origins in the Middle Ages and ending with some modern examples of regional gingerbread variants. Included with purchase is a Google Doc version of the reading, a Google Doc version of the quiz, a Google Form version of the quiz, and a Google Doc version of the answer key. Thanks to the open nature of Google Docs, you can e
Preview of April Fools’ Day Viral Marketing Lesson | No Prep Case Study | Fake Products

April Fools’ Day Viral Marketing Lesson | No Prep Case Study | Fake Products

Created by
Madison Weast
Take your students inside the world of viral and engagement marketing and brand engagement with this fun, no-prep lesson centered around the marketing strategies brands use during April Fools' Day to create fake products. In this engaging mini lesson, students explore how companies use humor, fake product launches, and social media campaigns to generate massive online attention. From ridiculous product announcements to clever brand storytelling, students will analyze why these campaigns work an
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